Mecedes Benz – MacherMercedes-Benz Transporter dedicated an entire music album to Germany’s craftsmen.
ObjectiveCreate a unique brand experience for German craftsmen as part of an integrated campaign.
ResultADC Award – 1x Silver, 2x Bronze
DDP Award – 2x Gold
BOB Best of B2B – 1x Gold
DDP Award – „Best of Show“
My DutiesCreative ideas, concept and team lead of the conception team.
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